sayed hamid reza alavi; mohammad sadegh basiri; Mahya Rafiee; fatemeh arabnejad khanuki
Abstract
The main function of the media is persuasion and obviously, the difficulty of persuading and influencing others cannot be overlooked. In the present research, a selection of methods and principles of persuasion from Islamic texts as well as texts of resistance literature have been extracted in ...
Read More
The main function of the media is persuasion and obviously, the difficulty of persuading and influencing others cannot be overlooked. In the present research, a selection of methods and principles of persuasion from Islamic texts as well as texts of resistance literature have been extracted in a descriptive-analytical manner; The grounds have been laid according to discourse, the principle of impartiality, the principle of graduality and the principle of synchronicity, that are listed as four essential principles of persuasion. The methods of reasoning, comparison, questioning, allegory and simile, humor, repine, sanctification and the use of myths are among the suggested methods in this research which are recommended to be used according to the dominant discourse in the individual and social domain. Consequently, effective persuasion will be the result of the discourse that also affect the discourse itself. In addition, in cases where the use of these methods were not fruitful, to avoid the advancement of rival discourse, methods such as denunciation and controversy are suggested; these methods are considered complementary to persuasive practices.
sudsbeh salehi; ahmad salehi kakhki; mohammad darvishi
Abstract
The main function of the media is persuasion and obviously, the difficulty of persuading and influencing others cannot be overlooked. In the present research, a selection of methods and principles of persuasion from Islamic texts as well as texts of resistance literature have been extracted in ...
Read More
The main function of the media is persuasion and obviously, the difficulty of persuading and influencing others cannot be overlooked. In the present research, a selection of methods and principles of persuasion from Islamic texts as well as texts of resistance literature have been extracted in a descriptive-analytical manner; The grounds have been laid according to discourse, the principle of impartiality, the principle of graduality and the principle of synchronicity, that are listed as four essential principles of persuasion. The methods of reasoning, comparison, questioning, allegory and simile, humor, repine, sanctification and the use of myths are among the suggested methods in this research which are recommended to be used according to the dominant discourse in the individual and social domain. Consequently, effective persuasion will be the result of the discourse that also affect the discourse itself. In addition, in cases where the use of these methods were not fruitful, to avoid the advancement of rival discourse, methods such as denunciation and controversy are suggested; these methods are considered complementary to persuasive practices.
Mohammad Soltanifar Leila Khanzadeh; 00 00
Volume 14, Issue 22 , September 2013, , Pages 181-205
Abstract
Islamic republic of Iran has been target of most media attacks and propaganda in international public opinion because of pursuing revolutionary ideals, ideological contradiction with West and East and differences behavior in foreign policy (islamophobia , shia- phobia and Iran-phobia); But it hasn't ...
Read More
Islamic republic of Iran has been target of most media attacks and propaganda in international public opinion because of pursuing revolutionary ideals, ideological contradiction with West and East and differences behavior in foreign policy (islamophobia , shia- phobia and Iran-phobia); But it hasn't the suitable road map to deal with such attacks. However lack of enough work in this regard and no reflection of our domestic and foreign policy to international community with proper tools allow western media manipulate international opinion against us. Therefore in this article that includes deep interviews with a group of experts in media and diplomacy, we tried to make a precise scrutiny Iranian media diplomacy and its pathology and strategies.
