عنوان مقاله [English]
Each medium, according to its requirements, creates special meaning. Music in radio hasn’t similar meaning, that broadcasts as a video music or clip from TV. Music, only is a combination of sound of music instruments based on special principles that impacts audience feelings and emotions. If, there is meaning in music, the listener can gets it, only by evoke. If, it is a music with lyric, the combination of these two texts, music and lyric possibility creates another meaning for the listener. If this piece of music is video music or clip, in this case, the viewer faces to three twist texts: music, lyric, and image. Although, the music video is the original text, but, the three texts have functional textuality, that can change the meaning in the mind of viewer.
According to library resources, music semiotic, textuality, and Requirements of getting meaning in each kind medium, this article, try to explain difference of music meaning in radio and video music or clip, that watch on TV.