Semiotic Analysis of Encoding Methods in the “René Magritte” Artworks

Document Type : Research Paper

Author

Department of Art Studies, Faculty of Research Excellence in Art and Entrepreneurship, Art University of Isfahan

Abstract

Encoding and decoding are among the key processes of cultural and social communications. This article has tried to clarify the concepts of quadruple semiotic codes for visual communications proposed by Arthur Asa Berger; and to pursue these codes in the paintings of René Magritte, the well-known Belgian Surrealist artist. Four types of communicational codes as identified by Berger are: Metonymic, Analogic, Displaced and Condensed. Magritte has an idiosyncratic approach to Surrealism. He spent many years working as a commercial designer, and this most likely shaped his fine art, which often has abbreviated impact. His works have a powerful paradox: beauty, clarity and simplicity, against a cryptic provoking and shocking effect. As the result of this research, we may find traces of metonymic code in Magritte’s “The red model” (1935), analogic code in “The false mirror” (1929), displaced code in “The son of man” (1964), and condensed code in “The revealing of the present” (1936).

Keywords


طاهری، صدرالدین (1396). نشانه‌شناسی کهن‌الگوها در هنر ایران باستان و سرزمین‌های همجوار، تهران: شورآفرین.
Ades, Dawn and Matthew Gale (2001), “Surrealism”, in: Hugh Brigstocke (Ed.), The Oxford Companion to Western Art, Oxford: Oxford University Press.
Berger, Arthur Asa (1982), Media analysis techniques, Beverly Hills: Sage Publications.
Berger, Arthur Asa (1984), Signs in Contemporary Culture: An Introduction to Semiotics, New York: Longman.
Berger, Arthur Asa (1995), Cultural Criticism: A Primer of Key Concepts, Thousand Oaks: Sage Publications.
Breton, André (1924), “Manifeste du Surréalisme”, in: Surréalisme, Volume 1, Number 1, Paris.
Calvocoressi, Richard (1990), Magritte, New York: Watson-Guptill.
Chandler, Daniel (2004), Semiotics: The Basics, Hove: Psychology Press.
Eco, Umberto (1976), A Theory of Semiotics, Bloomington: Indiana UP.
Eco, Umberto (2003), “Towards a Semiotic Enquiry into the Television Message”, in: Toby Miller (Ed.), Television: Critical Concepts in Media and Cultural Studies, Milton: Taylor & Francis.
Hall, Stuart (1973), Encoding and Decoding in the Television Discourse, Birmingham: Centre for Contemporary Cultural Studies.
Jakobsón, Roman (1987), “Linguistics and Poetics”, in: Krystyna Pomorska and Stephen Rudy (Eds.), Language in Literature, Cambridge: Belknap Press.
Lester, Paul Martin (2012), Visual Communication: Images with Messages, Boston: Cengage Learning.
de Saussure, Ferdinand (1916), Course in General Linguistics, transl. by Wade Baskin, London: Fontana/Collins.
Sylvester, David (1992), Magritte, The Silence of the World, New York: H.N. Abrams.
www.adsoftheworld.com
farahang.mihanblog.com
www.thepicta.com
www.unregardcertain.fr