فصلنامه علمی مطالعات فرهنگ - ارتباطات

فصلنامه علمی مطالعات فرهنگ - ارتباطات

هدایت فرهنگ سیاسی دانشجویان با اتخاذ رویکرد الگوسازی: تحلیل محتوای بیانات رهبر انقلاب اسلامی

نوع مقاله : مقاله پژوهشی

نویسندگان
1 پژوهشگر پسادکترای علوم سیاسی دانشگاه اصفهان
2 گروه علوم سیاسی، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان
چکیده
الگوها و گروه‌های مرجع امروزه به عاملی جهت خودآگاهی و یا ازخودبیگانگی افراد مبدل گردیده‌اند و شخصیت‌های اثرگذار و رهبران سیاسی کشورها از این گروه‌ها در حیات و پویایی فرهنگ‌سیاسی جوانان و دانشجویان استفاده می‌نمایند.

سوال اصلی پژوهش حاضر چنین قابل طرح می‌باشد که تا چه میزان معرفی الگوها و گروه‌های مرجع توسط رهبر انقلاب‌اسلامی برای دانشجویان امکان تعیین و هدایت فرهنگ‌سیاسی آنها را منطبق با مشخصه فرهنگ‌سیاسی مطلوب فراهم نموده است؟ فرضیه پژوهش حاضر اکتشافی بوده و با اتخاذ رویکرد توسعه‌ای و با بهره‌گیری از روش کمی و کیفی و جمع‌آوری داده‌ها از طریق روش‌های کتابخانه‌ای، تحلیل محتوای «کمی و کیفی» 205 سخنرانی رهبر انقلاب‌اسلامی در بازه زمانی (1397-1402) و همچنین روش پیمایشی در چارچوب تنظیم پرسشنامه و تجزیه و تحلیل داده‌ها با بکارگیری نرم‌افزار SPSS و ExCel اقدام به پاسخ به سوال اصلی نمودیم.

یافته‌ها نشان می‌دهد که رهبر انقلاب‌اسلامی 11 گروه مرجع به همراه 18 ویژگی اثرگذار بر فرهنگ‌سیاسی را ترسیم نمودند که مشخص گردید از میان 209 دانشجو از 44 دانشگاه و 18 استان کشور، 66/40 درصد فاقد الگو و 33/59 درصد دارای الگو بودند. همچنین 26/16درصد از دانشجویان موافق ویژگی‌های ترسیم شده، 11/75درصد نسبتاً موافق و 61/8درصد نسبتاً مخالف بودند. همچنین 3 گروه مرجع دانشجویان به ترتیب اهمیت الگوهای دینی و شهدا، خانواده و مفاخر علمی می‌باشد. بر این اساس یافته‌ها نشان می‌دهد که دولت و دستگاه های فرهنگی اثرگذار بر الگوسازی برای جوانان عملکرد مناسبی نداشته و ضرورت برنامه‌ریزی دقیق‌تر با کمک متخصصان حوزه فرهنگ احساس می‌شود.
کلیدواژه‌ها

موضوعات


عنوان مقاله English

Leading the Political Culture of Students through a Role Model Approach: A Content Analysis of the Statements of the Supreme Leader of the Islamic Revolution

نویسندگان English

Ali Navazeni 1
Hossein Harsij 2
1 Postdoctoral Researcher of Political Science, University of Isfahan
2 Department of Political Science, Faculty of Administrative Sciences and Economics, University of Isfahan, Iran
چکیده English

Introduction: As social beings, humans require community and interaction with reference groups for survival through socialization. Iran, currently transitioning from traditional to modern structures, has experienced significant political and cultural changes. In the past, people’s material and spiritual needs were primarily met within the family and the framework of traditional political culture. However, advancements in technology and media have shifted the dynamics toward a participatory political culture, with socialization now influenced by a broader range of factors. Reference groups-including family, friends, the educational system, media, public figures, religious institutions, and celebrities-play a crucial role in shaping political culture and social behavior. In Iranian society, the coexistence of diverse identity elements, such as Islam, Iranian heritage, and Western modernity, has led to challenges like identity crises and feelings of alienation. Reference groups, functioning as a “collective spirit,” guide individuals socially by presenting different lifestyles and interpretations of events. Given the importance of cultivating the political culture of Iranian students-who represent both the current society and its future leadership-this study aims to assess the impact of the Supreme Leader’s introduction of role models and reference groups on students’ political culture. Through a mixed-method content analysis of his speeches from 2008 to 2023, combined with a student survey, we aim to understand how reference groups influence students’ political beliefs and behaviors.
Question and Purpose: Given the significant influence of Iran’s political system and the leadership of Ayatollah Khamenei in shaping the political culture of Iranian society-particularly among university students-this study explores the alignment of students’ political culture, as well as their role models and reference groups, with the characteristics emphasized by Ayatollah Khamenei. The main research question is: To what extent does Ayatollah Khamenei’s introduction of role models and reference groups empower Iranian university students to shape and direct their political culture in accordance with the attributes he defines?
Methodology: This study examines the impact of role models and reference groups on the political culture of Iranian students through the lens of Ayatollah Khamenei’s discourse. The research was conducted in two phases. First, a quantitative and qualitative content analysis was performed on 205 speeches delivered by Ayatollah Khamenei between 2008 and 2023. Subsequently, a survey was administered to 209 students from 44 universities across 18 provinces. The sample included undergraduate (N = 138), master’s (N = 46), and PhD (N = 25) students, with an average age of 23.11 years (SD = 4.33). Data were collected both in person and online via student academic associations on social media platforms such as Telegram, WhatsApp, and Instagram, and were analyzed using SPSS and Excel software.
Findings: A content analysis of the Supreme Leader’s statements reveals that the most significant reference groups and role models include martyrs, scientific figures, religious and Islamic models, athletes, artists, poets, teachers, women, local icons, and ordinary people. Among the 18 key characteristics identified by Ayatollah Khamenei as essential for role models, students agreed most with the following three: (1) being thoughtful, logical, determined, and committed to national and collective interests; (2) possessing an independent and dignified identity, with political, economic, and cultural autonomy, self-reliance, and trust in others; and (3) sincerity toward both God and people. Students “somewhat agreed” with 11 characteristics and “somewhat disagreed” with four, with no student completely rejecting any of the characteristics. Additionally, students who regarded religious figures and martyrs as role models were more likely to agree with these attributes. In contrast, students who lacked a role model or identified family members, scientific figures, artists, and athletes as their role models tended to “somewhat agree,” while those who viewed friends, wealthy individuals, or political figures as role models “somewhat disagreed.”
Conclusion: The findings indicate that role models and reference groups significantly influence students’ political culture. Among the surveyed students, 59.33% reported having a role model, while 40.66% did not. Those with role models most frequently identified family members, academic figures, religious and Islamic leaders, martyrs, artists, friends, athletes, wealthy individuals, and politicians as key influences. While ideal role models promoted by the leadership-particularly religious figures and martyrs-were not the most popular choices overall, students aligned with these figures were more inclined to adopt their characteristics. Students with role models rated the characteristics of these figures higher (average score of 4.38) compared to those without role models (average score of 3.72). These results suggest that having a role model not only fosters greater appreciation for ideal characteristics but also reduces resistance to figures promoted by the leadership. Aligning with the leadership’s broader goals-particularly those of the Supreme Council of the Cultural Revolution-to guide Iran’s political culture is crucial. This effort involves shaping societal values and aspirations through the identification and promotion of exemplary figures. A key challenge is the lack of widely accepted, relatable role models for the younger generation. Therefore, increased efforts to introduce and elevate figures embodying ideal role model traits can play a pivotal role in strengthening youth political culture and fostering broader acceptance of the role model concept.

کلیدواژه‌ها English

Content Analysis
Reference Group
Ayatollah Khamenei
Political Culture
Uni-Students
آیت‌الله خامنه‌ای، سیدعلی (1387-1402)، بیانات رهبر انقلاب اسلامی، قابل دسترس در
https://farsi.khamenei.ir/news-content?
آیت‌الله خامنه‌ا‌ی، سیدعلی (1390.07.26)، بیانات در دیدار نخبگان و برگزیدگان کرمانشاه، قابل دسترس در
 https://farsi.khamenei.ir/speech-content?id=17656
آیت‌الله خامنه‌ا‌ی، سیدعلی (1390.12.18)، بیانات در دیدار اعضای مجلس خبرگان رهبری، قابل دسترس در
 https://farsi.khamenei.ir/speech-content?id=19232
آیت‌الله خامنه‌ای، سیدعلی (1395.03.14)، بیانات در مراسم بیست و هفتمین سالگرد رحلت امام خمینی(ره)، قابل دسترس در                                                        https://farsi.khamenei.ir/speech-content?id=33259
آیت‌الله خامنه‌ای، سیدعلی(1387.06.25)، بیانات در دیدار شاعران در ماه مبارک رمضان، قابل دسترس در
 https://farsi.khamenei.ir/speech-content?id=4083
آیت‌الله خامنه‌ای، سیدعلی(1391.02.13)، بیانات در دیدار جمعی از معلمان سراسر کشور، قابل دسترس در
 https://farsi.khamenei.ir/speech-content?id=19617
آیت‌الله خامنه‌ا‌‌‌ی، سیدعلی(1395.05.31)، بیانات در دیدار ائمه جماعات مساجد استان تهران، قابل دسترس در
 https://farsi.khamenei.ir/speech-content?id=34109
آیت‌الله خامنه‌ا‌ی، سیدعلی(1401.09.15)، دیدار اعضای شورای عالی انقلاب فرهنگی با رهبر انقلاب، قابل دسترس در                                                                  https://farsi.khamenei.ir/news-content?id=51469
بشیر، حسن و سید بشیر حسینی (1391). کارکرد الگویی شخصیت‌پردازی بر مخاطب: مطالعه موردی عروسک باربی، فصلنامه دین و ارتباطات، 19(41)، 5-35.
ثابتی، منوچهر، وثوقی، منصور و علیرضا محسنی تبریزی (1397)، بررسی موانع شکل‌گیری نظام حزبی در بستر توسعه اجتماعی و ساختار فرهنگ سیاسی ایران بین دو انقلاب (مشروطه تا انقلاب اسلامی)، فصلنامه مطالعات توسعه اجتماعی ایران، 10(4)، 37-49.
رفیع، حسین، عباس‌زاده مرزبالی، مجید و میثم قهرمان (1397). فرهنگ سیاسی؛ یک بررسی مفهومی و نظری، فصلنامه سیاست، 5(17)، 141-165.
شعرانی، ابوالحسن(1388). نثر طوبی، تهران، نشر اسلامیه.
فلاح، فاطمه (1401). تحلیلی از وضعیت گروه‌های مرجع در ایران، گزارش رصد فرهنگی 17، مرکز رصد فرهنگی کشور، قابل دسترس در                                                                                          http://ircud.ir/rahsfu
کوئن، بروس(1370). مبانی جامعه شناسی، ترجمه غلام عباس توسلی و رضا فاضل، تهران: انتشارات سمت
نجف آبادی، الهه شمس، افسانه ناظری (1396). اسطوره و ابرقهرمان سازی سینمایی مدرن از منظر مطالعات فرهنگی، دوفصلنامه پژوهش هنر، 7(13)، 31-42.
نوازنی، علی و حسین هرسیج (1402). طراحی سناریوهای آینده فرهنگ سیاسی در ایران (1402-1412)، فصلنامه آینده‎پژوهی ایران، 8(2)، 63-101.
Allison, Scott T, & Goethals, George R. (2016). Hero worship: The elevation of the human spirit. Journal for the Theory of Social Behaviour, 46(2), 187-210. 
Atif, Hamna, Peck, Lindsey, Connolly, Mary, Endres, Kodi, Musser, Leah, Shalaby, Mariam, . Shalaby, Mariam A. (2022). The impact of role models, mentors, and heroes on academic and social outcomes in adolescents. Cureus, 14(7). 
Ayatollah Khamenei, Seyyed Ali (2008.09.15), Speech during the Meeting with Poets in the Holy Month of Ramadan, Available at https://farsi.khamenei.ir/speech-content?id=4083 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2008-2023), Statements of the Supreme Leader of the Islamic Revolution, Available at https://farsi.khamenei.ir/news-content? [In Persian]
Ayatollah Khamenei, Seyyed Ali (2011.10.18), Statements in a Meeting with Elites and Distinguished Individuals of Kermanshah, Available at https://farsi.khamenei.ir/speech-content?id=17656 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2012.03.08), Statements in a Meeting with Members of the Assembly of Experts, Available at https://farsi.khamenei.ir/speech-content?id=19232 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2012.05.02), Speech during the Meeting with a Group of Teachers from Across the Country, Available at https://farsi.khamenei.ir/speech-content?id=19617 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2016.06.03), Speech at the Ceremony of the 27th Anniversary of Imam Khomeini’s Passing, Available at https://farsi.khamenei.ir/speech-content?id=33259 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2016.08.21), Speech during the Meeting with the Imams of Congregational Prayers from Mosques in Tehran Province, Available at https://farsi.khamenei.ir/speech-content?id=34109 [In Persian]
Ayatollah Khamenei, Seyyed Ali (2022.12.06), Meeting with Members of the Supreme Council of the Cultural Revolution, Available at https://farsi.khamenei.ir/news-content?id=51469 [In Persian]
bandura, Albert. (1977). Social learning theory. Englewood Cliffs. 
Bashir, Hassan, Hosseini, Seyyed Bashir (2012). Impact of Characterization Modeling Function on the Reasoning, Heart and Limbs of the Audience; Case Study of Barbie Doll, Quarterly Journal of Religion and Communication, 19(41), 5-35. [In Persian]
Bigazzi, Sára, & Nencini, Alessio. (2008). How evaluations construct identities: the psycholinguistic model of evaluation. Élmény, tötrénet-a történetek élménye
Bricheno, Patricia, & Thornton, Mary. (2007). Role model, hero or champion? Children’s views concerning role models. Educational research, 49(4), 383-396. 
Cho, Ji Young, & Lee, Eun-Hee. (2014). Reducing confusion about grounded theory and qualitative content analysis: Similarities and differences. Qualitative report, 19(32). 
Cohen, Bruce (1991). Introduction to Sociology, translated by Gholam Abbas Tavassoli and Reza Fazel, Tehran: SAMT Publications. [In Persian]
Cohen, Geoffrey, L. (2003). Party Over Policy: The Dominating Impact of Group Influence on Political Beliefs. Journal of Personality and Social Psychology, 85(5). 
Cooley, Charles Horton. (1902) Human nature and the social order. Charles Scribner’s Sons; reprint, New York, New York: Schocken Books, 1964. (page citations are to the reprint edition).
Cross, Susan E, Uskul, Ayse K, Gerçek-Swing, Berna, Sunbay, Zeynep, Alözkan, Cansu, Günsoy, Ceren, . Karakitapoğlu-Aygün, Zahide. (2014). Cultural prototypes and dimensions of honor. Personality and Social Psychology Bulletin, 40(2), 232-249. 
Dawson, E. Murell, A. Chatman, Elfreda (2001), Reference group theory with implications for information studies: a theoretical essay, Information Research, 6(3).
E.Ethridge, Marcus (2002), The political research experience, publisher M.E Sharp. New York
Emetia Swart, Flip Schutte. (2024). Reference groups as external influence in choosing a private higher education institution. International Journal of Educational Management and Development Studies 5(1).
Evans, M. A., Whigham, M., & Wang, M. C. (1995). The effect of a role model project upon the attitudes of ninth‐grade science students. Journal of Research in Science Teaching, 32(2), 195-204.‏
Fallah, Fatemeh (2022). An Analysis of Reference Groups in Iran, Cultural Monitoring Report 17, National Center for Cultural Monitoring, available at http://ircud.ir/rahsfu. [In Persian]
Hamilton, Stephen F, & Fenzel, L Mickey. (1988). The impact of volunteer experience on adolescent social development: Evidence of program effects. Journal of adolescent research, 3(1), 65-80. 
Hurd, Noelle M, Zimmerman, Marc A, & Xue, Yange. (2009). Negative adult influences and the protective effects of role models: A study with urban adolescents. Journal of youth and adolescence, 38, 777-789. 
Jenkins, L. (1990). The J-curve Hypothesis of conforming Behavior, Social psychology, 56,101-113.
Johnson, Sara K, Buckingham, Mary H, Morris, Stacy L, Suzuki, Sara, Weiner, Michelle B, Hershberg, Rachel M, . Hunter, Cristina J. (2016). Adolescents’ character role models: Exploring who young people look up to as examples of how to be a good person. Research in Human Development, 13(2), 126-141. 
Kemper, Theodore D. (1968). Reference groups, socialization and achievement. American Sociological Review, 31-45. 
Kirillova, Natalya Borisovna. (2018). Myth and mythmaking as the factors of development of religious consciousness and mass culture. Opcion, 34(85), 1140-1150. 
Lin-Siegler, Xiaodong, Ahn, Janet N, Chen, Jondou, Fang, Fu-Fen Anny, & Luna-Lucero, Myra. (2016). Even Einstein struggled: Effects of learning about great scientists’ struggles on high school students’ motivation to learn science. Journal of Educational Psychology, 108(3), 314. 
Luo, Siria Xiyueyao, Van Horen, Femke, Millet, Kobe, & Zeelenberg, Marcel. (2022). What we talk about when we talk about hope: A prototype analysis. Emotion, 22(4), 751. 
Marx, DM, & Roman, JS. (2002). Female role models: protecting women’s math test performance. Pers Soc Psychol Bull, 28. 
Mayer, A (1991). The Psychology of public speaking, Social psychology, 79. 25-37
Merton, Robbert (2017). Unit-30 Theory Of Reference Group. Available at http://hdl.handle.net/123456789/18977
Morgenroth, Thekla, Ryan, Michelle K, & Peters, Kim. (2015). The motivational theory of role modeling: How role models influence role aspirants’ goals. Review of general psychology, 19(4), 465-483. 
Najaf Abadi, Elaheh Shams, Nazeri, Afsaneh (2017). The Myth and Modern Cinematic Superhero-Making from the Perspective of Cultural Studies, Semi-Annual Journal of Art Research, 7(13), 31-42.
Navazeni, Ali, Harsij, Hossein (2023). Designing future scenarios of political culture in Iran (1402-1412), Quarterly Journal of Iranian Foresight, 8(2), 63-101.
open.lib.umn. (2023). Political Culture. Available at https://open.lib.umn.edu/americangovernment/chapter/6-1-political-culture/
Rafi, Hossein, Abbaszadeh Marzbali, Majid, Ghahreman, Meysam (2018). Political Culture: A Conceptual and Theoretical Review, Quarterly Journal of Politics, 5(17), 141-165. [In Persian]
Respess, Shaun Douglas. (2017). Teaching Excellence: The Use of Heroes in Moral Education. Old Dominion University.
Riley, Emma. (2024). Role models in movies: the impact of Queen of Katwe on students’ educational attainment. Review of Economics and Statistics, 106(2), 334-351. 
Sabeti, Manouchehr, Vosoughi, Mansour, Mohseni Tabrizi, Alireza (2018). Examining the Barriers to the Formation of a Party System in the Context of Social Development and the Structure of Political Culture in Iran Between Two Revolutions (Constitutional to Islamic Revolution), Quarterly Journal of Iranian Social Development Studies, 10(4), 37-49. [In Persian]
Sealy, Ruth HV, & Singh, Val. (2010). The importance of role models and demographic context for senior women’s work identity development. International Journal of Management Reviews, 12(3), 284-300. 
Seyyedi, Mir Hossein, & Maeiat, Esrafil. (2012). Surveying the effects of reference groups on student’s cultural values at Islamic Azad University. Arabian Journal of Business and Management Review (OMAN Chapter) Vol, 1(8). 
Sharani, Abolhassan (2009). Nasr Tooba, Tehran, Islamic Publishing House. [In Persian]
Spaans, Isabella, de Kleijn, Renske, Seeleman, Conny, & Dilaver, Gönül. (2023). A role model is like a mosaic’: reimagining URiM students’ role models in medical school. BMC Medical Education, 23(1), 1-11. 
Sun, Yuning, Igou, Eric R, & Kinsella, Elaine L. (2023). From Heroism Motivation to Civic Engagement: The Role of Self-Construals. Journal of Humanistic Psychology, 00221678231177561. 
Zhang, Yumeng, Zhang, Suzhe (2021), Research of “heroism” as a social phenomenon from the perspective of cultural anthropology, International Journal of Frontiers in Sociology. 3(19), 49-52
Wenzl, Stephanie. (2004). Heroism and Masculinities, Available at https://www.grin.com/document/40391